Who We Are
RIDDLEMOSER Advertising/Marketing/Design is in the business of leveraging the selling power and art of marketing communications through the use of all of today’s delivery media. Paper, disk and telecom-based new media. In addition to traditional broadcast, print and collateral media.
Our company was founded on the idea that science and technology open the door for new ways for marketers to communicate with their customers. But art---that synergy between word, image and design forming the ‘big idea’ --- is essential for marketing messages to have value. It is clear, especially in today’s new media environments, that art and science seldom meet. And therefore, unleashing the potential power of the combination seldom happens.
RIDDLEMOSER Advertising/Marketing/Design is both left and right brain. High tech and high touch. A place where technical competency and cutting-edge creative come together. Where the value of strategic thinking and marketing planning drive solutions that consider all the options for our clients to achieve their objectives.
Our History
In addition to our twenty-plus years of successful results, our previous professional experience provided us the opportunity to live and work along side individuals from every walk-of-life in varying towns and cities throughout the west. It is what honed our ability to “speak” to the consumer and understand more fully, their wants, needs and desires. It taught us that, to generate trial of a product, the consumer must believe they are:
Receiving a real value,
Experiencing something unique or different, or
Sensing personal enjoyment/achievement.
Successful trial generation mechanisms employ at least two of these beliefs and ideally, all three. It’s our understanding and knowledge of these beliefs that helped the Western Idaho Fair grow its attendance from under 100,000 to over 250,000 in only two years. It’s how we helped the Boise Hawks increase its attendance by over 10% in 2004 and has assisted Treasure Valley Jiffy Lubes in becoming one of just three markets nationwide that have shown an increase in both car count and sales in the past year.
We are respected advertising and marketing practitioners with a long history of service to clients in the private and public sectors.
We are known for positive results, attention to detail and the ability to creatively communicate your message in concise and compelling advertising that reaches its target. We provide a wide range of communication, operational and consulting services to businesses of all sizes.
And, we are comfortable with your demand for speed and flexibility.
We Use Only the Best Creative Talent
RIDDLEMOSER Advertising/Marketing/Design calls on an extensive network of creative talent, as well as suppliers and support services throughout the West, to aid in market research, illustration, writing, programming and production of all media. When you call on RIDDLEMOSER Advertising/Marketing/Design, this dedicated network is your network. They are efficient, professional and cost-effective. But above all, their work is the best in the business.
The RIDDLEMOSER Advertising/Marketing/Design crew is us. And you. One of our core beliefs is that you, the client, be part of the process. We understand that great ideas are not the exclusive domain of the creatives. They originate from many directions. We believe that the best work results when you’re involved with every step of the process. As a coach. A collaborator. A constructive critic. A team member in every sense of the word.
The RIDDLEMOSER Advertising/Marketing/Design crew is us. And you. One of our core beliefs is that you, the client, be part of the process. We understand that great ideas are not the exclusive domain of the creatives. They originate from many directions. We believe that the best work results when you’re involved with every step of the process. As a coach. A collaborator. A constructive critic. A team member in every sense of the word.
Mike Riddlemoser
Mike, Project Manager and Creative Director, brings over 22 years experience in all facets of the marketing/advertising arena – including creative, marketing, strategic planning and implementation – to every project. Over the years Mike has developed successful campaigns for a wide variety of local, regional and national clients. In 1996, Mike’s design work earned an international packaging award for his work with Saddleman, an International automotive after-market manufacturer and supplier. His bottom-line approach to creative problem solving has reaped double-digit growth for many of his clients. His attention to detail and his ability to speak with the customer (not at them) has placed him among the top communicators in the Northwest.
The RIDDLEMOSER Advertising/Marketing/Design crew is us. And you. One of our core beliefs is that you, the client, be part of the process. We understand that great ideas are not the exclusive domain of the creatives. They originate from many directions. We believe that the best work results when you’re involved with every step of the process. As a coach. A collaborator. A constructive critic. A team member in every sense of the word.
Scott Ruelas
With 20 years in retail sales and management experience and over 18 years in sales and management in the electronic broadcast industry Scott understands not only the consumer aspect of every project and what the consumer is looking for, but the needs of each client to produce a up-to date, informative brand that places each client in the fore-front of their respective market. He is easy to work with and is known for getting it right the first time.
The RIDDLEMOSER Advertising/Marketing/Design crew is us. And you. One of our core beliefs is that you, the client, be part of the process. We understand that great ideas are not the exclusive domain of the creatives. They originate from many directions. We believe that the best work results when you’re involved with every step of the process. As a coach. A collaborator. A constructive critic. A team member in every sense of the word.
Beth Riddlemoser
Beth has 20 years experience as a writer and project manager serving a variety of clients. She has a full range of budgeting, planning and event management skills and is an integral part of the firm's award winning creative team.